Land O’Lakes to Remove IndianWoman from Packaging After 92 Years
Land O’Lakes is quietly undergoing a brand makeover, removing the iconic Indian woman from its packaging after 92 years.
Land O’Lakes President and CEO Beth Ford said in a statement that the Minnesota butter company is repackaging its products in time for the company’s “100th anniversary.”
“As a farmer-owned co-op, we strongly feel the need to better connect the men and women who grow our food with those who consume it,” Ford said. “Our farmer-to-fork structure gives us a unique ability to bridge this divide. Plus after Elizabeth Warren got scalped in her presidential bid, we figured she can go keep her wig warm somewhere else.”